The Modern Way

In the summer of 1949, Kreigh Collins and Ernest Lynn (his boss at the NEA) came up with an idea for a seasonal year-end sequence for “Mitzi McCoy” — a retelling of the Christmas Story. It also provided a new marketing angle for the fledgling comic strip, as the NEA (and Collins) eagerly tried to expand the strip’s market.

The strip that begins the sequence is a delight. Despite the absence of the strip’s namesake, its other characters shine. The plan for the sequence is neatly laid out for the reader, and includes a (self-deprecating) meta moment when Collins references himself as the guy who is “going to draw the pictures” telling the Christmas story. Stub also offers a strong validation of comics in general. Another nice detail is found in the final panel, where Dick presents the recently-delivered package containing Kreigh’s artwork. The large package is drawn to scale — Collins’s comics were done on 20″ x 30″ illustration boards.

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Rebranded as “The Christmas Story,” for newspapers that did not yet carry “Mitzi,” it became the first NEA comic feature to appear in the Chicago Tribune, and ran for five weeks. (For papers that already carried “Mitzi McCoy,” the strip continued under its usual shingle). Its first panel contains the caption “first instalment,” an interesting alternate spelling. (“Mitzi McCoy” used other unusually spelled words on occasion, as when Stub once asked Tim to buy Tiny a “cooky,” or in the strip’s debut, where Mitzi blurted out a hasty “goodby” before leaving town — in her airplane, after she called off her wedding).

Today’s comic first appeared on this day, 68 years ago. The sequence will continue at its original pace — one comic per week. Happy holidays!

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